About Us

Three Belles Outfitters

Three Belles Outfitters was established in 2010 by the passionate staff of Three Belles Marina. Our goal is  to share our enthusiasm for all forms of on-the-water recreation with like-minded people – wherever you may be.  We are one of the largest Hobie dealers on the eastern seaboard, and we strive to have every model Hobie kayak in every possible color in-stock for you. We have an incredible staff that knows these kayaks inside and out because they own and fish from them day in and day out.



In addition to selling on our own website, Amazon, and eBay, we are a real brick-and-mortar store. An actual physical store is where we started, but quickly grew outside our own walls and local watershed. We encourage friends, customers, and clients to visit us here in Niantic, Connecticut whenever possible! We have a beautiful view of lovely Smith Cove, and we’re just a short drive (or paddle) to Long Island Sound.

Three Belles Outfitters is not JUST a Hobie Dealer…. we also stock Bonafide Kayaks, Hobie Paddleboards, Level Six Drysuits and Paddling Gear, YakAttack accessories, Boonedox Landing Gear and T-Bones, Yak-Power lighting and power systems, YakGear accessories, WetSox, Lowrance Fishfinders, BerleyPro Transducer plates and Visors, Fish Grips, Rod & Gear Leashes, Life Jackets, Railblaza accessories, Engel Coolers, Cobra Bait Sad Shads, 247 Lures, Fancy Fluke rigs, Tog Candy Jigs, Cajun Custom Rods…

Seriously, we carry an enormous selection of kayaks and kayak fishing accessories: LED Light Kits, Rod Holders, Fish-finder Mounting Components, Dry-suits, Carts, Tackle Management, RAM mounts, Gear Tracks, Anchor Trolleys, Visibility Flags, Coolers, Livewells, and much, much more!

One of the best reasons to come visit Three Belles Outfitters is the fact that we offer on-the-water demos and test drives. Aside from unfavorable weather, our philosophy regarding test drives can be summed up in one short sentence: “Every day is Demo Day!” Weather permitting, we strongly encourage taking our kayaks for a spin before you officially decide which one is best for you. We have a full fleet of Demo kayaks to try out, and the knowledgeable, friendly staff to get you on the water. Click here to learn more about The TBO Experience.

Please do not hesitate to reach out if there’s anything we can do to assist you! Whether you need a little guidance to decide on your next kayak purchase, or you need that part to fix your drive but you don’t know what it’s called… we’re here to help! You can reach us whichever manner suits you best…


Kayak Rigging & Accessories

One of the huge benefits to having such an incredible group of guys on our fishing team is the diversity they bring to the table. Each one of our TBO Fishing Team members fishes slightly different than the next, they each have varied species of fish that they prefer to target, and they each priorities that differ from one another.  This means their kayaks are rigged differently to be exactly perfect for what they need them to be. No one rigging solution is correct, and no solution is wrong. While we might typically install a Lowrance fish-finder on the right side because that's the general preference, installing on the left side might be what works best for you!

Here you'll see some examples of how we've rigged some kayaks for our TBO Fishing Team and some other unique builds...

Contact Us

Thanks for checking out the site. If you love to fish and want to share in on some of our fun, be sure to click and book a trip. We have options available to help you catch more fish, bigger fish, and species that are new to you, from both the shore and a boat.

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